The numbers are good. Call it whatever they want.
From the NJ.com article:
"While Rutgers didn’t officially announce the financial terms, a person familiar with the contract told NJ Advance Media it’s a 7-year deal starting at $1.25 million and increasing by $100,000 annually to $1.85 million in 2025-26.
In June 2011, Rutgers agreed to an eight-year naming rights deal with then-named High Point Solutions worth $600,000 annually. So essentially Rutgers Athletics Director Pat Hobbs more than doubled the previous stadium naming-rights amount in Year 1 and more than tripled it in Year 7."