The NCAA still doesn't get it
- Thread starter Titpwhami2014
- Start date
There will definitely be at least one billionaire type who is an alum of a bad basketball school who on ego alone will find a way to fund a good team now. Especially since they can now take credit for it. For example, do Depaul or St. John's have any mega rich alums that love basketball?
An alum cannot directly provide the money to an athlete so an alum’s personal wealth is irrelevant.
If an alum were to want to help the school By paying athletes, then they would need to own or fully control a business which has sufficient cash flow and margin to enable these types of payments without negatively impacting the performance of the business itself.
If they have a ton of money, they probably have a successful business. You can now find a way legally and get credit. It is a lost better return than giving some kid 200k to sign with your program for a year and no one can know publicly.
I think most people are greatly overestimating the ease with which a booster could use a business to pay athletes as an inducement.
Let’s use Joe Craft, arguably UK’s largest booster, as an example. He’s personally a billionaire and can donate as much of his personal wealth as he wants to UK.
Professionally, he’s the CEO of Alliance Resources, which is a publicly traded coal company. Coal companies do not sell to consumers and therefore have little use for endorsements at the company level.
If Craft were to direct Alliance to pay UK athletes for endorsements in order to support the program, knowing that it will provide a negative return for Alliance, then Craft is likely to find himself in hot water with shareholders pretty quickly.
And that’ll be the same case for nearly every booster who’s involved with a large company, particularly if there are other partners or shareholders involved.
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Any other questions?
"Local ads" aren't big market. The pros go to big markets to become global if you wanna link the two get it correct.
Trust me, take a star college basketball player in LA, and another in Kentucky, send em both on autograph tours and see who comes back with more money. In KENTUCKY a college basketball player is "the man", in LA/NY, etc they can't even get into the night clubs for free.
I've lived in LA (as well as Jacksonville, Fl) and trust me, most people there dont give 2 ***** about college sports outside of football.
Who said they can’t make six figures. I’m thinking I know where the stupidity it here. College athletics should remain strictly amateur. The NCAA already struggles with corruption.
By the way, why’d you leave out the examples or the corrupted, exploited, abused and dope addicted teens? Agenda much? I thought so.
seems fair to me...... like its already been said if the school cant use the kid for advertisements... then the kid shouldnt be able to use the school either...
but boosters will still make a ton of money .. the kid will just be in a generic blue and white jersey with no markings... and everyone in Kentucky knows whats up ....... go to malones steak house because clarke is endorsing it..... the jersey doesnt have to say UK or NcAA on it.
but boosters will still make a ton of money .. the kid will just be in a generic blue and white jersey with no markings... and everyone in Kentucky knows whats up ....... go to malones steak house because clarke is endorsing it..... the jersey doesnt have to say UK or NcAA on it.
I disagree about college kids. Kids are going to make money because they are recognizable. Outside of a few exceptions, college athletes in LA, Chicago, NYC just aren’t that recognizable. Those are pro sports towns through and through. I have spent 12 years between DC, Baltimore and Philly. People just don’t care about college sports. A company is not going to put money into someone no one cares about. Kash Daniel would have cashed in beyond belief in a state like Kentucky.
Nobody asked me but
1) this seems like a massive advantage for Kentucky with its large and passionate fan base;
2) Barring the development of other systems or mechanisms, it seems to me that this will create a cottage industry of local agents—or maybe national agents selling bundles of localized endorsement packages—and then doing the work of notifying the schools; so
3) my guess would be that the basketball program and/ athletics department will try to set up some plug and play endorsement packages in order to keep the athlete focused on sports and academics, limit corruption, control access to players, maintain brand integrity, etc.
All of this is just WAG on my part.
1) this seems like a massive advantage for Kentucky with its large and passionate fan base;
2) Barring the development of other systems or mechanisms, it seems to me that this will create a cottage industry of local agents—or maybe national agents selling bundles of localized endorsement packages—and then doing the work of notifying the schools; so
3) my guess would be that the basketball program and/ athletics department will try to set up some plug and play endorsement packages in order to keep the athlete focused on sports and academics, limit corruption, control access to players, maintain brand integrity, etc.
All of this is just WAG on my part.
You do know that the concept of "amateur" athletics is purely mythical and the relative level of amateurism has changed dramatically over the past 100 years since the term was coined.
The only agenda here is that you don't want to see a bunch of young minority athletes get paid after generating billions for others.
The only agenda here is that you don't want to see a bunch of young minority athletes get paid after generating billions for others.
Personally, no he could not.
Funds for PSAs for the most part have to come from a non-profit organization. Even when companies want to sponsor one, they typically have to donate the money to a non-profit first. PSAs are regulated and many outlets outright refuse to broadcast any PSA directly sponsored by a for profit company.
If a company wanted to pay for one directly, they essentially have to pay to produce a commercial that looks like a PSA and purchase all of the airtime. Under that approach, Craft would still run into issues in terms of being able to show how this would generate a positive return for his company. Especially when you factor in all of the additional costs just beyond paying the player.
The other issue is that celebrities who appear in PSAs usually have some type of personal interest in the PSA topic and also donate their time to produce the PSA. Trying to funnel large payments by disguising them as compensation for a PSA will immediately raise eyebrows. The issue with raising eyebrows is that, as it stands today, current court precedent means that Craft risks opening himself to criminal liability by trying to conceal what are in fact recruiting inducements.
I’m sure someone in the FBI wouldn’t mind taking down the CEO of a publicly traded company for misappropriating funds in order to bribe players to play for the CEO’s favorite college team.
This (#4) could be a real problem with "team chemistry." The 5* guy better start spreading around some of his good fortune to the role players; he won't get far without them. In a sense, he "employs" them to further his opportunities.
No. I’m just not stupid as you accused. I see the corruption it will cause. I see the cheating as one school tries to buy athletes and another steers them away. I see the money ruining some kid. But then you think they are all like your little cutie pie Taylor.
I see you don’t give a damn about the kids.
Interesting, so let me get this straight. If Joe Craft set up a nonprofit to publicize
Challenge accepted, let me think on my alternatives a bit.
That is part of the commercial and ESPN has NBA games.
I’m also thinking a player could try to get permission from the school.
Nice to see some things are getting back to normal.
Hopefully the rest of the world gets back to normal soon as well.
And you are without foresight. This will be a calamity in the NCAA allows schools to initiate bidding wars.
It will create a situation where top recruits will hire an agent before deciding where to go to college so that the agent can be negotiating sponsorship deals and the agent will tell the athlete which school he be attending