$100 dollar mandatory donation to every season ticket In Football.
1 to 3 percent of everything sold in the stadium to go towards NIL. That will give us at least enough for a top level QB and one to two other top players at key positions yearly. It’s peanuts what it will add and it could go a long way.
That wouldn't be NIL. It would be the school directly paying student athletes. Which is coming, too, but not quite here yet last time I checked.
Until the team starts winning, raising ticket prices is likely to backfire for the program by driving away season ticket holders. But the team can't win regularly until it has NIL funding.
The solution (for NIL) is to get a large locally-headquartered corporation or two to fund an NIL trust with enough money to fund RU NIL efforts perpetually. An initial donation of $100M would be a good start. RU could pull. $5M per year to start out, which would allow the fund to continue to grow each year. After the 5th year of this, if the fund's investments earned only a paltry 6% per year, the fund would have roughly $106M despite having paid out $25M in NIL (not counting taxes).
As the fund grows and the interest earned per year increases, the amount pulled out each year for NIL efforts could grow too. To increase the annual NIL spend, get more companies to contribute to the trust fund.
I don't see RUFB getting much in the way of NIL funding from individuals until the program is making lots of noise in the Big Ten by winning lots of games each season for like 20 seasons in a row. Then you start having lots of grads for whom football was a big deal and then people will be more likely to feel like contributing.
Someone said get the surgical group or medical group that handles RU athletics to contribute. That's a good idea, although it might not pan out. But that's the sort of thinking that could make a real difference. Being creative about finding ways to make it attractive to companies in the NJ area to contribute.