I could be wrong, but doesn't ISU sports take money from student fees? At UI that was not on my Ubill.
To Kc's point, Iowa will financially be just fine in the Big Ten. The Big 12, having been abandoned by Nebraska, Missouri, Texas A&M, Texas, Oklahoma and Colorado in a switcheroo (left for the PAC, came back from the ashes of the PAC) wants Big Ten and SEC money. They say it's only fair.
An intelligent clone fan knows that Texas Tech is aiming to play in the big boy league. That isn't the Big 12.