The article made it sound like they're going back to what a lot of what worked for NU when they were a leader in S&C. Being able to squat a Smart Car is great, but can you impose your will in the 4th quarter when it's 3rd and 2 and they know you're gonna run at them?
Unless they're going to release numbers that compare last year's test results to this year's, all the quotes in the world about winter conditioning, spring ball and fall camp add up to a huge pile of nothing. "Best shape ever, that guy and this guy are beasts, we're really close, it's a brotherhood, blah blah blah."
There's nothing magical about puking, plenty of garbage football teams will be barfing in trash cans this January. I never played a down in an actual game, I could make kids run and lift til they hurl. I'm more interested in how they're able to translate it to the field. If it brings along a mentality that is much nastier than the one they had last year, Godspeed.