I loved eCko clothing back in the early 2000’s in about 2008 he actually came out with a Rutgers line of clothing. I still have a hoodie that is on it’s last legs (wife keeps insisting its time to toss, but I can't let it go lol). He had a huge mansion in Highland Park that was under construction. Ecko really went out of style soon after that. The huge store In Woodbridge mall closed in maybe 2010. Looks like he sold off his company to pay debt creditors.
Ecko says Rutgers was particularly special to him because of the "authenticity" and "cultural diversity" of its student population; and reflecting that, pieces mix Ecko's characteristic edginess with traditional collegiate styles. Prices range anywhere from $38 for a t-shirt to $125 for a sweater.
"It is not a conventional 'team sports' license," Ecko explains during an interview with The Star-Ledger. "I wanted to capture the spirit of being in New Brunswick -- the energy of 1993 -- from punk rock to hip-hop, with a touch of Jersey charm. Rutgers was the inspiration...and my memories of the place. It wasn't simply about the 'name' or the 'mascot.' It was more emotionally loaded."-
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