And what no one seems to be talking about is Title IX.
You think there's fussing in the country today about so called unequal pay.....just wait until the women's swim team or equestrian team realizes practically no one really cares about their sport in that they're not going to pony up big bucks for their images.
The other issue this is going to cause is resentment on the team. Which kid isn't going to try and play above himself to keep his name on the billboard or car commercial?
Or....what if the car dealer or whoever says to the kid....I'll pay you $$$ to only score x number of points......don't think it won't happen.
Now think about coaching these kids. Kid's getting $500k for use of his likeness.....is he really going to listen to the coach?? I see it the attitude in the pros.....it's going to cause problems.
This is all new to most of us but I do not see Title IX being an issue. The University is not funding any part of NIL. It will be based on the players level of influence on others. If a player has 500,000 followers on twitter or Instagram, he or (she) could possibly make a lot of money. Title IX is about equality for men and women from all schools and universities. The only thing that the schools have to do with NIL is that a few students that attend the school may be making money, from outside, based on that students popularity. UK has several students now that are highly skilled in music, art etc. that can make unlimited amounts of money based on their talent while a student. UK can not make them ineligible because of it.