https://journalstar.com/sports/husk...cle_a56d6a80-5284-5a76-9ef0-a4935cb1af5f.html Back in October of 2017, during Bill Moos' first full day as Nebraska's athletic director, among the first calls he received was from one of the most powerful people in college sports. Jim Delany, line #1. "He said, 'Nebraska's got to get back to being Nebraska.' I told him, 'That's why I'm here.'"
A strong financial position obviously helps Nebraska athletics, thanks in large part to the Big Ten. USA Today reported last week that the conference recorded nearly $759 million in revenue during its 2018 fiscal year, a 48% increase. The Southeastern Conference reported just under $660 million in revenue in the same period.
The Big Ten's haul resulted in payments of roughly $54 million to each of the conference's 12 longest-standing members.
"It means I can demand more from this, right here," said Moos, pointing to the LJS printout of conference teams' average finish.
"Fifty-four million dollars," he added for emphasis. "You add that to our Adidas deal, to our IMG deal, and then you throw in sold-out venues. We have the means to be champions."
A strong financial position obviously helps Nebraska athletics, thanks in large part to the Big Ten. USA Today reported last week that the conference recorded nearly $759 million in revenue during its 2018 fiscal year, a 48% increase. The Southeastern Conference reported just under $660 million in revenue in the same period.
The Big Ten's haul resulted in payments of roughly $54 million to each of the conference's 12 longest-standing members.
"It means I can demand more from this, right here," said Moos, pointing to the LJS printout of conference teams' average finish.
"Fifty-four million dollars," he added for emphasis. "You add that to our Adidas deal, to our IMG deal, and then you throw in sold-out venues. We have the means to be champions."
