This is what the NBA wants! It started in the 1980's & has ramped up...
year-by-year.
Bad publicity is good publicity.
The NBA wants more eyes on their product and they are not against demoting the game itself.
Increasing the number of playoff spots.
Expanding every series to 7 games. (anyone here remember when the first round was best of two and the 2nd round was best of 5?
Changing the "inbounding" rules so that teams can advance the "inbounding" position to the front court.
Changing the clock operation in the last two minutes. Thus, allowing the trailing teams more time to catch up...leading to longer regulation games and more timeouts (which equal more advertisements). Overtime? Icing on the cake.
Allowing/Telling the refs to ignore huge portions of the rule book.
NBA touts their players as the best athletes in the world, yet those same players can't manage to control their bodies so as not to commit fouls and violations left-and-right.
Yes, the NBA cut out some of the worst wrestling in the games after the Detroit Pistons pushed the envelope every night, but the games are still not free-flowing as the game was designed. The free-flowing games are best. Even the NHL (with its poor management) figured this out.