Unfortunately BTN/Big10 is not interested in growing the sport of Wrestling, they are only interested in maximizing Big10 revenues. IMO Flo is going to have to drop their subscription rate significantly and go back to a monthly payment system or risk huge cancellations with requests for a prorated refund. I'm guessing BTN tried to get Flo to up streaming rights fees significantly, and Flo couldn't afford it financially so Big10 calculated they could make a lot more keeping it all in house. Coach Goodale and Ashnault talked about it today on their podcast, they didn't seem thrilled but understood 'it's just business'.