AAU ties are with Adidas.

[OutaStatePlates]

Can someone please help me understand the perks / advantages / significance of sharing a common Adidas connection.

"The new asst coach has existing Adidas ties, so that will help in the recruiting of Malik Newman and other 5-star high schoolers"

How and Why??

 

[57stratdawg]

Carefully discuss..

 

[MSUDawg25]

There really aren't any. High school and college players are amateur athletes thus are not able to do things like have contact with companies like Adidas for the purpose of pre-arranging and securing their contractswhen they do eventually turn pro. Which is why it is such a beautiful thing that these companies do, setting up these AAU leagues out of pure benevolence just so these super talented kids can play ball.

 

[57stratdawg]

Yep. Definitely not about access to Amature players or anything.