Too bad it took 4 years for Nike to get a Caitlin Clark signature shoe to the market. Might have helped out their stock price.
Idiots.
The 4 year timeline of Caitlin's Nike partnership:
Oct 10, 2022: Caitlin's initial NIL partnership with Nike started.
Apr 23, 2024: Caitlin signed an 8-year endorsement deal with Nike worth a reported $28 million. This contract, one of the most lucrative in women's basketball history, included a signature shoe and apparel collection.
Sep 29, 2026: Caitlin's debut signature Nike sneaker, the Nike Caitlin 1, is expected to launch, with broader releases during the 2026 holiday season. The shoe will feature a full-size run, including adult ($140), grade school ($115), and preschool ($105) sizes.