IOWA ($180.0M) #28 in Total Revenue for Fiscal Year 2025. Clown U ($103.9M) is #68. IOWA is #3 in Net Rev Surplus ($29.1M), after Texas & Notre Dame

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
New EADA Grand Total Revenue for FY 2025 (ALL FBS schools, Military Academies don't report);

1-10
Texas $ 343.1
Ohio St. $ 295.3
Notre Dame $ 289.6
Tennessee $ 285.4
Penn St. $ 254.4
Alabama $ 244.6
Michigan $ 236.4
Texas A&M $ 235.5
Oklahoma $ 234.4
USC $ 234.0

11-20
Georgia $ 233.5
Miami (FL) $ 230.5
LSU $ 223.4
Nebraska $ 205.8
Auburn $ 205.3
South Carolina $ 204.6
Florida $ 199.2
Arkansas $ 195.9
Stanford $ 192.8
Florida St. $ 192.7

21-30
Wisconsin $ 190.5
Kentucky $ 186.6
Clemson $ 186.1
Indiana $ 182.1
Duke $ 181.6
Missouri $ 181.1
North Carolina $ 180.8
Iowa $ 180.0
**Washington $ 178.4
Illinois $ 174.6

31-40
Kansas $ 173.7
UCLA $ 173.4
California $ 173.1
Rutgers $ 171.7
Ole Miss $ 171.1
**Oregon $ 167.1
Colorado $ 161.7
Michigan St. $ 160.7
Mississippi St. $ 157.3
Minnesota $ 156.8

41-50
TCU $ 156.0
Louisville $ 155.9
Oklahoma St. $ 153.7
**BYU $ 153.4
Virginia Tech $ 151.6
Pittsburgh $ 151.3
Virginia $ 150.6
Purdue $ 150.5
^^SMU $ 150.2
Arizona St. $ 149.3

51-60
Vanderbilt $ 146.4
Baylor $ 144.1
Boston College $ 142.1
Georgia Tech $ 140.4
NC State $ 135.8
Arizona $ 132.7
Northwestern $ 131.8
Texas Tech $ 128.8
Maryland $ 128.7
Utah $ 125.2

61-70
USF $ 122.1
Syracuse $ 120.8
**Cincinnati $ 119.3
West Virginia $ 117.4
Wake Forest $ 114.6
**UCF $ 108.9
Oregon St. $ 104.8
Iowa St. $ 103.9
Kansas St. $ 103.0
**Houston $ 100.1

71-80
UConn $ 97.1
San Diego St. $ 89.8
Boise St. $ 89.7
Washington St. $ 82.2
UNLV $ 77.3
Temple $ 71.2
Rice $ 70.4
James Madison $ 68.4
East Carolina $ 68.0
Tulane $ 66.2

81-90
Memphis $ 65.9
Delaware $ 65.5
Fresno St. $ 63.4
Liberty $ 62.1
New Mexico $ 61.1
Tulsa $ 59.8
North Texas $ 58.1
UMass $ 57.7
Colorado St. $ 55.8
Charlotte $ 55.0

91-100
UTSA $ 54.4
Hawaii $ 53.8
Nevada $ 53.2
Old Dominion $ 53.2
Texas St. $ 52.2
Wyoming $ 50.4
Buffalo $ 50.0
Fla. Atlantic $ 49.3
Utah St. $ 48.3
Coastal Carolina $ 47.0

101-110
Marshall $ 47.0
Sacramento St $ 46.3
App State $ 44.9
UAB $ 43.9
Western Mich. $ 43.7
Louisiana $ 42.9
San Jose St. $ 42.9
FIU $ 42.4
Kennesaw St. $ 42.3
Miami (OH) $ 41.2

111-120
Georgia St. $ 40.0
Middle Tenn. $ 40.0
Troy $ 39.7
Toledo $ 39.5
Eastern Mich. $ 38.9
Central Mich. $ 38.5
Ga. Southern $ 38.1
Kent St. $ 37.2
New Mexico St. $ 37.1
Bowling Green $ 35.3

121-130
North Dakota St $ 34.8
Jacksonville St. $ 34.6
NIU $ 34.3
Louisiana Tech $ 34.0
Arkansas St. $ 33.8
Akron $ 33.6
Ohio $ 33.0
South Alabama $ 32.6
UTEP $ 32.4
Sam Houston $ 32.0

131-135
Southern Miss. $ 31.9
Western Ky. $ 31.3
Ball St. $ 30.3
Missouri St. $ 28.1
ULM $ 20.6

** “Half-share” payouts from conference distributions

^^ SMU receives no media contract portion in their conference distributions

^^^^ALL schools (public & PRIVATE) are required to self-report these EADA (US Dept of Education) figures each year. Other revenue figures obtained from public school's financial and tax documents (FOIA requests) may vary for some schools. However, this EADA database is worthwhile to report since it is standardized and includes all private schools as well.


 
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Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Kansas tops the Big 12 in revenue with $173.7M but that ranks just #31 overall. TEN B1G schools brought in more revenue than Kansas.

Look at Penn State's revenue ($254.4M); no wonder Matt Campbell left Clown U ($103.9M).

Taking a look at the B1G rankings:
....2. Ohio St. $ 295.3
....5. Penn St. $ 254.4
....7. Michigan $ 236.4
10. USC $ 234.0
14. Nebraska $ 205.8

21. Wisconsin $ 190.5
24. Indiana $ 182.1
28. IOWA $ 180.0
29. **Washington $ 178.4
30. Illinois $ 174.6

32. UCLA $ 173.4
34. Rutgers $ 171.7
36. **Oregon $ 167.1
38. Michigan St. $ 160.7
40. Minnesota $ 156.8

48. Purdue $ 150.5
57. Northwestern $ 131.8
59. Maryland $ 128.7

** “Half-share” payouts from conference distributions
 

Lionhawk85

Junior
Jun 8, 2022
131
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#28 is pretty good, but there are a few teams behind Iowa that will move up (Washington, Oregon, possibly others). Candidly going to to be a dogfight to stay in the top 30 imo. And that’s a huge gap between the top 10 and where we currently sit.
 
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HMB Trumpet

Senior
Mar 19, 2018
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Texas Tech is #58, but didn’t they have the highest football payroll this past season?
 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Saw a separate piece on the "big" 12. Not looking good for them

Jerry Seinfeld Popcorn GIF by Sheets & Giggles
 
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Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Texas Tech is #58, but didn’t they have the highest football payroll this past season?

Great point. Texas had the highest payroll; Texas Tech had the 2nd highest.

The Texas Tech athletic department brought in $128.8M. Texas was #1 overall at $343.1M.

Texas Tech's football roster cost north of $28M this season (just behind Texas), sources tell Pete Nakos of On3.

"They have to pay 30% more to get the guys because of location.”




 
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WeBeHerkin

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Aug 5, 2016
4,263
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Great point. Texas had the highest payroll; Texas Tech had the 2nd highest.

The Texas Tech athletic department brought in $128.8M. Texas was #1 overall at $343.1M.

Texas Tech's football roster cost north of $28M this season (just behind Texas), sources tell Pete Nakos of On3.

"They have to pay 30% more to get the guys because of location.”




Texas Tech has billionaire supporters. They are buying talent.
 

2D

All-American
Oct 8, 2013
2,618
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So Iowa really underachieves when they lose to them.
In more ways than one, especially when it comes to player talent and coaching quality. We should be beating them comfortably every year.

Kirk is going to have to prove he can beat Iowa State this year for me, I have that game marked as a loss until proven otherwise.
 
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Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
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Texas Tech's all-in bet paid off last season.

From the linked story:

After an offseason of big dreams and bigger spending, the No. 4 Red Raiders secured their first Big 12 championship in program history Saturday with a 34-7 rout of No. 11 BYU.

Texas Tech assembled what can now be called one of the greatest transfer portal classes of this evolving era of NIL and transfers in college football, a group of 22 incoming transfers that yielded 11 players who started in the Big 12 title game, four first-team All-Big 12 performers and a projected first-round draft pick in pass rusher David Bailey.

General manager James Blanchard believed from the beginning that the Big 12 was not equipped to compete with what the Red Raiders had assembled. The results of that ambitious roster-building experiment: Every Texas Tech victory has been by more than 21 points.

"Mission accomplished," Blanchard told ESPN. "It's proof of concept. We've got an opportunity to go win a national championship, and I like our chances."

Texas Tech's more than $25 million investment for its 2025 roster, blending proven returning starters with high-profile newcomers, created boom-or-bust stakes and a seasonlong narrative -- that the Red Raiders were desperately trying to buy their way to the top.

Even after defeating BYU on Saturday, Texas Tech players were asked to respond to the perception that they had built "the best team money could buy." Linebacker Jacob Rodriguez, a returning senior and the Big 12's Defensive Player of the Year, was happy to answer that one.

"If we are going to buy a team," Rodriguez replied, "why not be the best?"

Billionaire board chair Cody Campbell offered no apologies as he watched Red Raiders coaches and players celebrate Saturday. "I'm just so proud," Campbell told ESPN. "The credit goes to the guys who are actually in the arena. These men love each other. They played so hard, so tough. I'm just so proud of this staff, I'm so proud of the university and the alignment we have, all the support we've gotten from so many people. It's been a team effort, the whole effort, the whole way. "We all came together and had a singular mission, a singular focus, and we got it done. This is something we've been waiting on a long time at Texas Tech."

Quarterback Behren Morton has been playing with a hairline fracture in his fibula that forced him to miss two games, including the Red Raiders' lone loss to Arizona State. Morton told ESPN he's feeling "about 70 percent" healthy and is looking forward to more recovery time.

Before Morton grabbed the game ball, threw his arm around his coach and headed to a locker room filled with celebration and cigar smoke, the senior offered a prideful grin.

"There were a lot of people saying preseason that Texas Tech better do it," Morton said. "Well, guess what? We did it."


 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Speaking of Texas Tech and their spending:

full text of tweet:

As Texas Tech continues to trend for elite recruits like Rivals #1 recruit LaDamion Guyton, program General Manager James Blanchard says the goal is to be a new-age blue-blood.

“Be a perennial Top 10 in the country,” Blanchard said. “Be a playoff contender every year and dominate the Big 12 every year.”



 

rchawk

All-American
Oct 27, 2001
74,078
8,456
113
New EADA Grand Total Revenue for FY 2025 (ALL FBS schools, Military Academies don't report);

1-10
Texas $ 343.1
Ohio St. $ 295.3
Notre Dame $ 289.6
Tennessee $ 285.4
Penn St. $ 254.4
Alabama $ 244.6
Michigan $ 236.4
Texas A&M $ 235.5
Oklahoma $ 234.4
USC $ 234.0

11-20
Georgia $ 233.5
Miami (FL) $ 230.5
LSU $ 223.4
Nebraska $ 205.8
Auburn $ 205.3
South Carolina $ 204.6
Florida $ 199.2
Arkansas $ 195.9
Stanford $ 192.8
Florida St. $ 192.7

21-30
Wisconsin $ 190.5
Kentucky $ 186.6
Clemson $ 186.1
Indiana $ 182.1
Duke $ 181.6
Missouri $ 181.1
North Carolina $ 180.8
Iowa $ 180.0
**Washington $ 178.4
Illinois $ 174.6

31-40
Kansas $ 173.7
UCLA $ 173.4
California $ 173.1
Rutgers $ 171.7
Ole Miss $ 171.1
**Oregon $ 167.1
Colorado $ 161.7
Michigan St. $ 160.7
Mississippi St. $ 157.3
Minnesota $ 156.8

41-50
TCU $ 156.0
Louisville $ 155.9
Oklahoma St. $ 153.7
**BYU $ 153.4
Virginia Tech $ 151.6
Pittsburgh $ 151.3
Virginia $ 150.6
Purdue $ 150.5
^^SMU $ 150.2
Arizona St. $ 149.3

51-60
Vanderbilt $ 146.4
Baylor $ 144.1
Boston College $ 142.1
Georgia Tech $ 140.4
NC State $ 135.8
Arizona $ 132.7
Northwestern $ 131.8
Texas Tech $ 128.8
Maryland $ 128.7
Utah $ 125.2

61-70
USF $ 122.1
Syracuse $ 120.8
**Cincinnati $ 119.3
West Virginia $ 117.4
Wake Forest $ 114.6
**UCF $ 108.9
Oregon St. $ 104.8
Iowa St. $ 103.9
Kansas St. $ 103.0
**Houston $ 100.1

71-80
UConn $ 97.1
San Diego St. $ 89.8
Boise St. $ 89.7
Washington St. $ 82.2
UNLV $ 77.3
Temple $ 71.2
Rice $ 70.4
James Madison $ 68.4
East Carolina $ 68.0
Tulane $ 66.2

81-90
Memphis $ 65.9
Delaware $ 65.5
Fresno St. $ 63.4
Liberty $ 62.1
New Mexico $ 61.1
Tulsa $ 59.8
North Texas $ 58.1
UMass $ 57.7
Colorado St. $ 55.8
Charlotte $ 55.0

91-100
UTSA $ 54.4
Hawaii $ 53.8
Nevada $ 53.2
Old Dominion $ 53.2
Texas St. $ 52.2
Wyoming $ 50.4
Buffalo $ 50.0
Fla. Atlantic $ 49.3
Utah St. $ 48.3
Coastal Carolina $ 47.0

101-110
Marshall $ 47.0
Sacramento St $ 46.3
App State $ 44.9
UAB $ 43.9
Western Mich. $ 43.7
Louisiana $ 42.9
San Jose St. $ 42.9
FIU $ 42.4
Kennesaw St. $ 42.3
Miami (OH) $ 41.2

111-120
Georgia St. $ 40.0
Middle Tenn. $ 40.0
Troy $ 39.7
Toledo $ 39.5
Eastern Mich. $ 38.9
Central Mich. $ 38.5
Ga. Southern $ 38.1
Kent St. $ 37.2
New Mexico St. $ 37.1
Bowling Green $ 35.3

121-130
North Dakota St $ 34.8
Jacksonville St. $ 34.6
NIU $ 34.3
Louisiana Tech $ 34.0
Arkansas St. $ 33.8
Akron $ 33.6
Ohio $ 33.0
South Alabama $ 32.6
UTEP $ 32.4
Sam Houston $ 32.0

131-135
Southern Miss. $ 31.9
Western Ky. $ 31.3
Ball St. $ 30.3
Missouri St. $ 28.1
ULM $ 20.6

** “Half-share” payouts from conference distributions

^^ SMU receives no media contract portion in their conference distributions

^^^^ALL schools (public & PRIVATE) are required to self-report these EADA (US Dept of Education) figures each year. Other revenue figures obtained from public school's financial and tax documents (FOIA requests) may vary for some schools. However, this EADA database is worthwhile to report since it is standardized and includes all private schools as well.



Yeah, according to those numbers it puts them at about 15th in the Big 12. If consistent that will tell over time. Gotta figure they will not scrimp on paying for basketball though.
 
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Oct 30, 2023
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I had AI to sort this data for the top 25 schools based purely on AD revenue, no other allocated revenue sources and Iowa came in at 22.

Note: This includes donations which is why Texas and others are so high. Texas for example had a huge one time 9 figure donation to update facilities.

Iowa was 17th in donations.

Top 50 Schools by Generated Athletic Revenue (FY 2025)

Rank [1, 2, 4, 5, 6]SchoolGenerated Revenue (Est.)
1Texas$332.0M
2Texas A&M$266.0M
3Ohio State$255.0M
4Georgia$242.0M
5USC$242.0M
6Michigan$239.0M
7Alabama$235.0M
8Notre Dame$235.0M
9Tennessee$234.0M
10Nebraska$221.0M
11LSU$220.0M
12Penn State$220.0M
13Oklahoma$209.0M
14South Carolina$204.6M
15Kentucky$202.0M
16Florida$200.0M
17Stanford$200.0M
18Auburn$194.0M
19Clemson$193.0M
20Wisconsin$191.0M
21Illinois$174.0M
22Iowa$173.0M
23Kansas$173.7M
24Arkansas$171.0M
25Michigan State$170.6M
 
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Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
So Iowa really underachieves when they lose to them.

I would argue that there are a lot of schools that are not getting a lot of bang for their buck, starting with Texas, Tennessee and Penn State. Notre Dame men's basketball hasn't done anything in a very long time as well.

1-10
Texas $ 343.1
Ohio St. $ 295.3
Notre Dame $ 289.6
Tennessee $ 285.4
Penn St. $ 254.4
Alabama $ 244.6
Michigan $ 236.4
Texas A&M $ 235.5
Oklahoma $ 234.4
USC $ 234.0

11-20
Georgia $ 233.5
Miami (FL) $ 230.5
LSU $ 223.4
Nebraska $ 205.8
Auburn $ 205.3
South Carolina $ 204.6
Florida $ 199.2
Arkansas $ 195.9
Stanford $ 192.8
Florida St. $ 192.7

21-30
Wisconsin $ 190.5
Kentucky $ 186.6
Clemson $ 186.1
Indiana $ 182.1
Duke $ 181.6
Missouri $ 181.1
North Carolina $ 180.8
Iowa $ 180.0
 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Skip ahead to the 10:16 mark in the video linked below.

Keith Murphy says it best: "You can't love this if you are an Iowa State fan and you see Iowa State down there at 14th [in the 16 team Big 12]."

(#31 overall).......1. Kansas ($173.7M)
(#37 overall).......2. Colorado ($161.7M)
(#41 overall).......3. TCU ($156.0M)
(#43 overall).......4. Oklahoma State ($153.7M)
(#44 overall).......5. BYU ($153.4M)
(#50 overall).......6. Arizona State ($149.3M)
(#52 overall).......7. Baylor ($144.1M)
(#56 overall).......8. Arizona ($132.7M)
(#58 overall).......9. Texas Tech ($128.8M)
(#60 overall) 10. Utah ($125.2M)
(#63 overall) 11. Cincinnati ($119.3M)
(#64 overall) 12. West Virginia ($117.4M)
(#66 overall) 13. UCF ($108.9M)
(#68 overall)..14. Iowa State ($103.9M)
(#69 overall) 15. Kansas State ($103.0M)
(#70 overall) 16. Houston ($100.1M)

 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Top NET REVENUE SURPLUS (Total Rev -Total Exp) FBS athletic programs for FY25 per EADA reports:

Texas: $65.7
Notre Dame: $44.9
Iowa: $29.1
Indiana: $22.8
Penn St: $22.7
Boise St: $19.9
BYU: $16.5
Purdue: $15.4
Alabama: $14.6
Michigan: $14.3
Kansas: $13.8
Wash St: $13.7
Syracuse: $11.8
Wisconsin: $10.0
Minnesota: $10.0
Auburn: $ 9.3
Nebraska: $ 7.3
Texas A&M: $ 7.2
NC St: $6.8
Georgia: $6.8
Utah: $6.5
UCF: $5.3

 

LaQuintaHawk

All-Conference
Jun 29, 2025
1,864
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It is a loan from the University of Iowa. The general fund?
I stand corrected, not a “state” loan…but I could have sworn it had to be approved by state officials. Guess I was wrong?

From Google AI:
“In early 2021, the University of Iowa main campus loaned $50 million from its cash reserves to its Athletics Department to cover a projected $75 million pandemic-related deficit.”
 
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83Hawk

All-Conference
Jan 1, 2023
1,509
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I stand corrected, not a “state” loan…but I could have sworn it had to be approved by state officials. Guess I was wrong?

From Google AI:
“In early 2021, the University of Iowa main campus loaned $50 million from its cash reserves to its Athletics Department to cover a projected $75 million pandemic-related deficit.”
Basically the University borrowing from itself.
 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
I stand corrected, not a “state” loan…but I could have sworn it had to be approved by state officials. Guess I was wrong?

From Google AI:
“In early 2021, the University of Iowa main campus loaned $50 million from its cash reserves to its Athletics Department to cover a projected $75 million pandemic-related deficit.”

It's funny how Clown fans have suddenly disappeared. Clown U's financial future looks bleak and they know it. The numbers don't lie.

If Iowa were in the Big 12, they'd be #1 in the Big 12 in total revenue.

(#28 overall)............ IOWA ($180.0M)

The Big 12 Total Revenue Rankings:
(#31 overall).......1. Kansas ($173.7M)
(#37 overall).......2. Colorado ($161.7M)
(#41 overall).......3. TCU ($156.0M)
(#43 overall).......4. Oklahoma State ($153.7M)
(#44 overall).......5. BYU ($153.4M)
(#50 overall).......6. Arizona State ($149.3M)
(#52 overall).......7. Baylor ($144.1M)
(#56 overall).......8. Arizona ($132.7M)
(#58 overall).......9. Texas Tech ($128.8M)
(#60 overall) 10. Utah ($125.2M)
(#63 overall) 11. Cincinnati ($119.3M)
(#64 overall) 12. West Virginia ($117.4M)
(#66 overall) 13. UCF ($108.9M)
(#68 overall)..14. Iowa State ($103.9M)
(#69 overall) 15. Kansas State ($103.0M)
(#70 overall) 16. Houston ($100.1M)
 
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LaQuintaHawk

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Jun 29, 2025
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If Iowa were in the Big 12, they'd be #1 in the Big 12 in total revenue.
That’s not quite accurate since you’d have to adjust Iowa’s tv/media payout and revenue shared from the CFP. This would drastically reduce their overall income.

Being a member of the BigTen has its advantages ;)
 
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LaQuintaHawk

All-Conference
Jun 29, 2025
1,864
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The revenue for Iowa roughly correlates to where Iowa is as a program nationally.
Nah, you can easily move Iowa up another 5-6 spots on where they are as a program nationally.

Take programs like Nebraska, Kentucky and Duke (along with a few others) and drop them below Iowa.
 

Hawktech

Senior
Dec 18, 2022
521
671
93
Top NET REVENUE SURPLUS (Total Rev -Total Exp) FBS athletic programs for FY25 per EADA reports:

Texas: $65.7
Notre Dame: $44.9
Iowa: $29.1
Indiana: $22.8
Penn St: $22.7
Boise St: $19.9
BYU: $16.5
Purdue: $15.4
Alabama: $14.6
Michigan: $14.3
Kansas: $13.8
Wash St: $13.7
Syracuse: $11.8
Wisconsin: $10.0
Minnesota: $10.0
Auburn: $ 9.3
Nebraska: $ 7.3
Texas A&M: $ 7.2
NC St: $6.8
Georgia: $6.8
Utah: $6.5
UCF: $5.3


I guess we have some very good accounting!!! 🤩
 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
I guess we have some very good accounting!!! 🤩

It does make you wonder how schools like Clown U are going to survive long term in Division I athletics when their revenues are so low. Clown U is already putting off the Hilton & wrestling practice facility projects. What other cuts are coming to make up for the projected massive deficits?

 

Franisdaman

Heisman
Nov 3, 2012
15,383
22,961
113
Wonder what ISU 's surplus(,deficit) is for the year?
How red is their ink?

Looks like for FY 2025 they were short around $25M (covered by their cash reserves).

Note that for FY 2026, they are projecting a deficit of $26.7M (covered again by their cash reserves).

What follows is from July 24, 2025. As you will read, Clown U was facing a $147M budget deficit through 2031, or just under $25M annually over the next 6 years.

“ISU is engaging with the Big 12 Conference, ISU Foundation, sponsors, donors and other partners to explore additional opportunities to create growth in revenue sufficient to overcome future anticipated revenue shortfalls and to otherwise support the continued success and viability of the ISU athletics program,” department officials reported.

“Historically, (ISU) Athletics operated as a self-sufficient operation transferring the funds necessary to cover operating costs in the current fiscal year,” according to the board report.

“Prior to FY 2025, under the current administration, ISU Athletics had not incurred an operating deficit other than the COVID impacted season, which was absorbed by cash reserves.”


The 2026 budget needed a one-time $26.7 million transfer from the ISU Foundation to remain balanced.

“Going forward the cash reserves for athletics within the Foundation will not be sufficient to cover an operating deficit for FY 2027 and beyond,” ISU officials report.

Given the increase in expenses, the total FY 2026 budget for Iowa State is projected to increase 24% to $141.1M.


 
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rchawk

All-American
Oct 27, 2001
74,078
8,456
113
Looks like for FY 2025 they were short around $25M (covered by their cash reserves).

Note that for FY 2026, they are projecting a deficit of $26.7M (covered again by their cash reserves).

What follows is from July 24, 2025. As you will read, Clown U was facing a $147M budget deficit through 2031, or just under $25M annually over the next 6 years.

“ISU is engaging with the Big 12 Conference, ISU Foundation, sponsors, donors and other partners to explore additional opportunities to create growth in revenue sufficient to overcome future anticipated revenue shortfalls and to otherwise support the continued success and viability of the ISU athletics program,” department officials reported.

“Historically, (ISU) Athletics operated as a self-sufficient operation transferring the funds necessary to cover operating costs in the current fiscal year,” according to the board report.

“Prior to FY 2025, under the current administration, ISU Athletics had not incurred an operating deficit other than the COVID impacted season, which was absorbed by cash reserves.”


The 2026 budget needed a one-time $26.7 million transfer from the ISU Foundation to remain balanced.

“Going forward the cash reserves for athletics within the Foundation will not be sufficient to cover an operating deficit for FY 2027 and beyond,” ISU officials report.

Given the increase in expenses, the total FY 2026 budget for Iowa State is projected to increase 24% to $141.1M.


If the clowns don't make the cut for the eventual merger of the ACC and Big 12, the PAC 12 is looking for new members.

True, it will be a long road trip for games in Fresno, but spirited rivalries are sure to develop.
 
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Hawktech

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521
671
93
It does make you wonder how schools like Clown U are going to survive long term in Division I athletics when their revenues are so low. Clown U is already putting off the Hilton & wrestling practice facility projects. What other cuts are coming to make up for the projected massive deficits?

The Cyclowns athletic department BORROWED $30M from a venture capitalist. They must have a very low credit rating... Venture capitalists are some of the highest rates around.
 

rchawk

All-American
Oct 27, 2001
74,078
8,456
113
The Cyclowns athletic department BORROWED $30M from a venture capitalist. They must have a very low credit rating... Venture capitalists are some of the highest rates around.
Are you sure about that? I know that they could borrow $30 mil, but have seen no information that they did.
 

RagnarLothbrok

Heisman
Jun 11, 2025
4,581
13,190
113
It's funny how Clown fans have suddenly disappeared. Clown U's financial future looks bleak and they know it. The numbers don't lie.

If Iowa were in the Big 12, they'd be #1 in the Big 12 in total revenue.

(#28 overall)............ IOWA ($180.0M)

The Big 12 Total Revenue Rankings:
(#31 overall).......1. Kansas ($173.7M)
(#37 overall).......2. Colorado ($161.7M)
(#41 overall).......3. TCU ($156.0M)
(#43 overall).......4. Oklahoma State ($153.7M)
(#44 overall).......5. BYU ($153.4M)
(#50 overall).......6. Arizona State ($149.3M)
(#52 overall).......7. Baylor ($144.1M)
(#56 overall).......8. Arizona ($132.7M)
(#58 overall).......9. Texas Tech ($128.8M)
(#60 overall) 10. Utah ($125.2M)
(#63 overall) 11. Cincinnati ($119.3M)
(#64 overall) 12. West Virginia ($117.4M)
(#66 overall) 13. UCF ($108.9M)
(#68 overall)..14. Iowa State ($103.9M)
(#69 overall) 15. Kansas State ($103.0M)
(#70 overall) 16. Houston ($100.1M)
I’m guessing this was the deciding factor in Matt Campbell choosing to leave Ames. The window of opportunity was closing fast.
 

kmurpny

Sophomore
Jul 22, 2006
125
135
43
Nah, you can easily move Iowa up another 5-6 spots on where they are as a program nationally.

Take programs like Nebraska, Kentucky and Duke (along with a few others) and drop them below Iowa.
Maybe but how ma
Nah, you can easily move Iowa up another 5-6 spots on where they are as a program nationally.

Take programs like Nebraska, Kentucky and Duke (along with a few others) and drop them below Iow
Maybe. I think we have finished top 25 seven times in the past ten years. Unranked three. Twice in top 20.