Currently each B1G team makes 16.67 million more than each SEC team from TV revenue. The gap will widen in 2030 when the B1G TV deals are up for renegotiations. Keep in mind that the B1G averages 2.8 mil viewers per game, while the SEC averages 4.9 mil viewers per game. The SEC is locked into its current contrac until 2030.
Sankey is not the best negotiator
- Thread starter Cat_Man_Blue
- Start date
So he's comparing a deal fone 6 years ago vs a deal that was done last year.
Of course, the B1G contract will be bigger.
Duh
Of course, the B1G contract will be bigger.
Duh
Sankey is a crook anyway. Probably pockets a share of each team's earnings.
You are correct. However, the B1G deal was only for 5 years which gives the B1G another negotiating window 3 years before the SEC can get back to the table. Sankey's mistake was locking the SEC into a long term contract. If he was going to lock the SEC into a contract that doesn't expire until 2033, the contract shold have had periodic look ins for possible increases, based on performance. By the time the SEC gets back to the negotiating table, each B1G team will probably have earned somewhere between 100-150 mil more than each SEC team. I am not ok with that.
Why would it widen in 2030 when the SEC deals are up for negotiation as well? That makes no sense.
I was going by what the guy in the video said. If the SEC and the B1G both go back to the table in 2030, The SEC could potentialy even the score so to speak.
It’s mind boggling the amount of money in sports.
I just looked it up. The guy in the video was correct. The SEC TV deal does not expire until the end of 2033. It was'signed in 2024, not 6 years ago.
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A 9 year deal seems random? Agree he got took if that’s the case. No way should any conference be making more than the SEC.
This era is not working out for the slow, steady, methodical types.
Better think of and make a smart, profitable move before anyone else does.
Better think of and make a smart, profitable move before anyone else does.
Bigger markets. Better nil cities. Better academics. Better monied alumni.
Tough for the sec to compete.
Tough for the sec to compete.
According to the OP, SEC games get double the viewership so it actually should be very easy to compete with a TV contract. What you’re talking about is NIL and that I would agree with.
He needs to make the next SEC TV mega deal freaking massive if the viewers are like that.
Long term deals are just plain dumb. There's too much that can change causing teams and conferences to miss out on revenue. Keep it 3-4 yrs max. Things are fluid and you want negotiating leverage rather than being locked in hemorrhaging money.