If I read correctly, if I am wrong feel free to point it out, your new stadium will be great but only seat somewhere between 32,000 to 35,000. If true, I think that makes it from a seating capacity one of the smallest if not the smallest of all power 4 conference schools stai seating capacity. So it is understandable that that have to get seating license fees of significant dollars. However, when you look at the big stadium’s, their licensing and ticket prices are higher, sometimes pretty significant. Even at IU, our seating license fees , which are only in existence for two years are going up, season ticket prices have gone up significantly and single game tickets have gone up a bunch , especially for big school games. Even parking now has gone crazy. And we have started a $1,300,000,000 athletic fund raising initiative which will mot be a problem with at least 4 multi billionaire alumni pledging in excess of $900,000,000 already. Major upgrades to stadium, new pressbox, badly needed, looking at slowly increasing seating to around 62,000 to maybe 65,000, more stadium level suites, upgrades to indoor football building, locker room and weight room upgrades.
To stay in the running for what will become a 50 or so power league for CFP eligibility, which is coming, you, in general, have to become as big in overall football structure in its entirety, you got to really get up to the big guys level. Very sad but true. Teams from the ACC, Bog12 and a couple from the big ten could be left out. That is sad, but it is on its way. No knock against anyone in particular in any way.