Mentioned this in the tv ratings thread. OSU president floating a trial balloon with regards to the next tv deal. Never thought anyone would get kicked out of the B10 but did see potentially a change similar to what was seen in the ACC.
Slides show viewership tiers of schools in each conference.
From an article:
Ohio State President Ted Carter “left open the possibility of changes to Big Ten Conference schools’ revenue-sharing arrangements and his own institution’s approach to how its athletics department is funded,” according to Steve Berkowitz of USA TODAY. When asked whether he foresaw the Big Ten adopting an unbalanced revenue-sharing model similar to the one in the ACC, given the television draws of OSU and Michigan, Carter said, “I don’t want to get into the type of conversations that are happening inside the Big Ten.” He added, “I will say that there’s only a couple of schools that really represent the biggest brands in the Big Ten, and you can see that by the TV viewership.” Asked whether that should translate into something different in terms of revenue share, he said, “It doesn’t matter what Ted Carter thinks. I think that’s going to be a conversation that will be had over time.” Carter said that OSU had “around” $325M in athletics revenue for FY 2024-25 and that the department “operated at a surplus.” Carter added that OSU “is ’committed to maintaining’ its current number of sports” and has “undertaken a number of initiatives aimed at increasing revenue.” He said that the goal is for the department to “remain self-sufficient.” Carter: “At some point there’s only so many things you can do to generate additional revenue” (
www.sportsbusinessjournal.com
Slides show viewership tiers of schools in each conference.
From an article:
Ohio State President Ted Carter “left open the possibility of changes to Big Ten Conference schools’ revenue-sharing arrangements and his own institution’s approach to how its athletics department is funded,” according to Steve Berkowitz of USA TODAY. When asked whether he foresaw the Big Ten adopting an unbalanced revenue-sharing model similar to the one in the ACC, given the television draws of OSU and Michigan, Carter said, “I don’t want to get into the type of conversations that are happening inside the Big Ten.” He added, “I will say that there’s only a couple of schools that really represent the biggest brands in the Big Ten, and you can see that by the TV viewership.” Asked whether that should translate into something different in terms of revenue share, he said, “It doesn’t matter what Ted Carter thinks. I think that’s going to be a conversation that will be had over time.” Carter said that OSU had “around” $325M in athletics revenue for FY 2024-25 and that the department “operated at a surplus.” Carter added that OSU “is ’committed to maintaining’ its current number of sports” and has “undertaken a number of initiatives aimed at increasing revenue.” He said that the goal is for the department to “remain self-sufficient.” Carter: “At some point there’s only so many things you can do to generate additional revenue” (
Ohio State wants more money from Big Ten. 'Equal' members must listen or be left behind
The ACC recently changed their revenue-sharing distribution model to suit its powers, might the Big Ten do the same? Is this heading to a Super League?
www.indystar.com
Ohio State president says Big Ten will talk new rev share models
Ohio State Univ. President Ted Carter left open the possibility of changes to Big Ten Conference schools’ revenue-sharing arrangements and his own institution’s approach to how its athletics department is funded.
www.sportsbusinessjournal.com
