Some are missing the point on why Geo is taking this stance, its not about t-shirts, autographs, merch, or anything else suggested.
(TOS article)
“I have heard a lot of people say well boosters can just basically pay a guy a whole lot of money but the top one percent isn’t what truly matters in this situation,” Baker said. “It’s about everyone else. Luke Nathan, who is a walk-on on my team, he can’t go to his town and have a Luke Nathan basketball camp. Daniel Lobach on my team, another walk-on, he’s an amazing artist. He can’t start an Instagram page called Daniel Lobach art because the NCAA won’t allow it.”
Geo has every right to say what he is saying if the NCAA is overstepping its boundaries by preventing a walkon who is paying his entire way through college and can't hold some form of youth basketball camp during the summer to teach kids some of the coaching he is receiving at Rutgers and maybe earn a little cash in the process without fear of losing eligibility or not allowing a walkon basketball player to even start an art account on Social Media to prevent said athlete a little cash or notarity without losing eligibility, but high schoolers, tweens, and children can do that and still play sports as long as they are academically eligible. There are probably thousands of stories each year in some form or another preventing college athletes at all levels from doing something or losing their eligibility for minor infractions that shouldn't exist in the first place.
Yet, the Blue Bloods, or "name schools", can filter hundreds of thousands of dollars to land recruits through NCAA-licensed shoe companies, NCAA-licensed apparel companies, boosters, and alumni without batting an eyeball as being illegal because the NCAA gets their cut of the "name brand" through being a part of the Tournament and TV ratings being higher for those schools advancing throughout March Madness every year, while holding less valuable college programs down in the process isn't wrong? Some feel Geo is somehow "destroying" his 4 year legacy by stating what everyone knows happens and is ignored by many because the scholarship is enough or he shouldn't fight for the little guys and walkons, I think it is wise beyond his years to change a system that is clearly broken and needs a massive overhaul in the worst way on how things have always been done.