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<blockquote data-quote="Thumper" data-source="post: 129567815" data-attributes="member: 1111564">No offense, but you really don't understand anything about how this works with factors outside raw population data (cable boxes), or why WVU was added to the B12 over Louisville and many others attached to huge raw markets in the first place. Our overall national branding and popularity (Q-Score/Rating) is/was significantly stronger than every other candidate for B12 expansion.&nbsp; THIS factor is NOT ignored by networks and contributes greatly to the overall strength/rating appeal of a conference as they negotiate network television deals. We would be the most attractive option available in that regard should Texas and Oklahoma leave the B12.Simply put and for whatever reason, people recognize and like to watch WVU. Our branding is that good nationally and it greatly mitigates our lack of raw cable boxes. That's why the B12 took us over Louisville and now there is NO scenario where we are left out of a P5 conference re-shuffle.</blockquote>

[QUOTE="Thumper, post: 129567815, member: 1111564"] No offense, but you really don't understand anything about how this works with factors outside raw population data (cable boxes), or why WVU was added to the B12 over Louisville and many others attached to huge raw markets in the first place. Our overall national branding and popularity (Q-Score/Rating) is/was significantly stronger than every other candidate for B12 expansion. THIS factor is NOT ignored by networks and contributes greatly to the overall strength/rating appeal of a conference as they negotiate network television deals. We would be the most attractive option available in that regard should Texas and Oklahoma leave the B12. Simply put and for whatever reason, people recognize and like to watch WVU. Our branding is that good nationally and it greatly mitigates our lack of raw cable boxes. That's why the B12 took us over Louisville and now there is NO scenario where we are left out of a P5 conference re-shuffle. [/QUOTE]

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