All of his suggestions in that article make good sense. I have told people for a year that it is dumb that the SEC Network doesn't have a basketball show. They're all scared of Calipari, but they need to use him as a mouth piece for the conference the way K and Dean Smith were for the ACC.
Most of the SEC programs do not embrace football and use it to their advantage. Billy Donovan was good at that and so is Bruce Pearl. Barnes might be since he came over from Texas.
But the bottom line is better OOC scheduling and winning those games.
One SEC team, who was 6-6 before conference play began, played home games against:
Southern
Charleston Southern
Northwestern State
Tennessee Tech
North Florida
Akron (lost that one)
You can't schedule like that and then only win 16 regular season games. Particularly if your losses were to Georgia Tech, Stanford, Wake Forest, Mercer and Dayton (okay Dayton is pretty good)