NIL: it's a new world

[Retired711]

I just want to remind everyone that the NIL landscape completely changed on July 1. P4 schools can spend a maximum of $20.5 million annually on NIL aka player compensation, and I understand Rutgers is spending that much. Boosters still can make NIL deals, but only for athletes to sponsor/endorse products and only at the compensation non-athletes can get. We don't know how well that's going to work, but we do know that, although 8000 booster/athlete deals have been approved by the new College Sports Commission, the collectives are complaining that the commission is delaying their NIL deals. College sports are now like the NFL, for better or worse, and the key, as in the NFL, is how well or badly a school spends its cap money.

Fund-raising remains important, but not for NIL directly. Rather, fund-raising is essential to make up for the hole in a school's budget that making NIL payments creates; no school anticipated even a year or two ago that it would have to spend money paying players.

 

[RUBlackout]

I just want to remind everyone that the NIL landscape completely changed on July 1. P4 schools can spend a maximum of $20.5 million annually on NIL aka player compensation, and I understand Rutgers is spending that much. Boosters still can make NIL deals, but only for athletes to sponsor/endorse products and only at the compensation non-athletes can get. We don't know how well that's going to work, but we do know that, although 8000 booster/athlete deals have been approved the new College Sports Commission, the collectives are complaining that the commission is delaying their NIL deals. College sports are now like the NFL, for better or worse, and the key, as in the NFL, is how well or badly a school spends its cap money.

Fund-raising remains important, but not for NIL directly. Rather, fund-raising is essential to make up for the hole in a school's budget that making NIL payments creates; no school anticipated even a year or two ago that it would have to spend money paying players.

Please explain this to Rutgers Al as he still doesn’t get it. The donor support the average Joe donates to Rutgers helps them overall and overcome a greater shortfall with NIL operating expenses. That said anything above and beyond that HAS to come from businesses and be justified (yet there will still be black market deals Im sure and just have to hope there is accountability)

the playing field should be leveled with all this