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Message: <blockquote data-quote="Buckaineer" data-source="post: 129497323" data-attributes="member: 1428007">The problem for BIG 12 expansion is that you have several viable schools, but the names of the schools causes members (and fans) to look at the schools with emotion rather than scientifically evaluating  their qualities.The Florida schools available to the BIG 12 are South Florida and Central Florida.  Some believe that puts a stigma on the BIG 12 if they are added.  But what it really does is nearly double the cable tv households available to the BIG 12, add millions of people to the conference footprint, add good growing academic institutions with huge alumni bases, major tv markets and most importantly expands the recruiting base into the state of Florida which along with Ohio is about as good as it gets.Hopefully the conference leaders will look at the root of the problems for the conference.  Its not really money, its on field football success against everybody else (primarily the SEC, there are few matchups with anyone in the Big Ten except Ohio State which is mining recruits).How do you get better results against everybody else?--better recruiting.Without better recruiting things in that dept. aren't likely to change.How do you get better recruiting?  Follow the Big Ten/SEC example and expand into territories that have great recruiting and create a 24-7 network hyping your league and specifically its schools to recruits non stop everyday.It would make sense to add Florida schools for these purposes but of course geographic problems make it so that adding two of them makes the most sense.  That would exclude the best choice Cincinnati which has the best combination of everything-academics, athletic success, media market and recruiting, along with geography, and also eliminate the only state flagship in UConn which also is located next to the top media market available and has a good presence there.  If I were running the show I would add all four--possibly even six schools including Houston and Memphis to that mix--but there's only so much revenue to go around and no one is going to take a hit for expansion.</blockquote>

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