Carino explains BTN snafu
- Thread starter dpwhite
- Start date
The fact that the Nielsen doesn't compile ratings for BTN probably has a lot to do with that. They do what they want without regard for how many people might watch.
I guess the conference and the network are affiliated but they're technically independent entities. The network apparently didn't honor the conference's seemingly good intention and desire to avoid such a conflict.
I wonder if the performance of the Rutgers team has any affect? We have lost by double digits to PSU, Wisconsin, and Mich St. If they believe it will be a non-competitive game they may figure the NJ fans will be watching NFL anyway.
We know that regular season college basketball doesn't draw a big TV audience to begin with. When you factor in that it's an NFL playoff day and the hoops game involves a team that's a total non-entity nationally...well I guess they know there's not going to be many people watching and figured 2:15 or 4:30 won't make much of a difference.
There is a reason one of the networks -- I think CBS -- always puts a bunch of women's basketball games during one Sunday of the NFL playoffs. Nothing to lose.
I hate to say it, but right now Rutgers basketball kind of has the same impact.
I hate to say it, but right now Rutgers basketball kind of has the same impact.
True but BTN does have the responsibility to draw as many eyeballs as possible for the conference in order to obtain more advertising dollars for conference members. Scheduling a NJ based college basketball team against a NJ based NFL team in the playoffs is not optimizing the potential viewership for that programming. Whoever is in charge of programming at BTN should receive a stern letter from the B1G reminding them who they work for.