OT: OSU FB signs $17 million dollar corporate partnership

OGtruebluewildcat said:

Will be interesting to see if these patch deals are team specific or package deals.

Does JP Morgan have to sponsor every other program in the AD per title IX, fairness, equality, DEI, rainbows, butterflies etc?

Or will sponsors be able to pick and choose?

UK Bball can command same big boy sponsorships and probably a little more. Most likely one is already in the works.

Giant national brands like OSU, ND, UK are actually pretty limited supply so there is clearly an arms race happening now.

It’s not so much about winning history tradition but TV. JP Morgan marketing team couldn’t give a **** about all that. It’s about the audience. OSU will be on a lot of time games. UK bball gets a lot of prime time games.

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