The plan was getting put together on how they could get as many top-level guys in the room as possible.
Perhaps you recognize some names below.
Penn State has likely had more money than 9.9 scholarships for quite some time. So I believe it is more likely the discussion and planning could've been to change as many as possible endowments (likely student aid/scholarships) to post graduation loan forgiveness. That would actually use the money as intended (uncapped by 9.9) and meet the stated goal of more top-quality guys in the room.
In any event, the NLWC wouldn't necessarily be involved. But maybe they could maintain their charitable status like The Shakeout Endowment does.
shakeoutinc.org
Everything is above board. Nothing shady about it.
Not sure why University of Iowa wouldn't have set up loan forgiveness endowments for graduated former athletes.
From PSU website, Penn State Wrestling Scholarships and Endowments as of June 2018:
Position:
Michael and Patricia Allegrucci Wrestling Position Scholarship
D. F. and Charlotte Bennett Wrestling Scholarship
Kenton and Audrey Broyles Endowed Wrestling Scholarship
Galen E. Dreibelbis Wrestling Scholarship
Mel Kling Endowed Scholarship for Wrestlers
Rich Lorenzo, Head Wrestling Coach from 1979-1992, Endowed Wrestling Scholarship
Raymond Shibley Wrestling Endowment
Lubert Family Varsity Wrestling Coaches Endowment
Named:
Homer Barr Memorial/Jack Light Wrestling Scholarship
Richard P. Boehmer Memorial Wrestling Scholarship
Lauren E. Brinjac Wrestling Scholarship
R. Paul and Ora Campbell Wrestling Scholarship
Central Pennsylvania Chapter of the Nittany Lion Club Wrestling Endowment
Robert J. Chaney Family Endowed Wrestling Scholarship
Rodney L. and Casey C. Fletcher Wrestling Scholarship
Larry Fornicola Award
William and Henrietta Grosz Endowed Wrestling Scholarship
Terry D. Hyde Wrestling Scholarship
Thomas H. Irving Wrestling Scholarship
Bill and Kim Kerlin Endowed Wrestling Scholarship
Martin G. Lane, Jr. and Sherri L. Phillips Endowed Wrestling Scholarship
Dan and Kathy Langdon Wrestling Scholarship
The Lowe Family Endowed Wrestling Scholarship
Navasky Family Endowed Fund for Wrestling
Robert and Kim Nielsen Endowed Wrestling Scholarship
Michael and Andrew Ortenzio Endowed Wrestling Scholarship
Michael J. and Ruth S. Patrick Endowed Wrestling Scholarship
Mark Piven Wrestling Scholarship
Richard and Lorraine Puleo Endowed Wrestling Scholarship
Dean B. Seltzer Wrestling Scholarship
Thomas F. Songer II and Sara H. Songer Athletic/Engineering Scholarship
Sourbeer Families Endowed Wrestling Scholarship
Edwin F. Stewart, Jr. Endowed Wrestling Scholarship
Martin L. Strayer and Eleanor H. Strayer Endowed Wrestling Scholarship
Program:
Lloyd and Dorothy Huck Family Wrestling Fund
Howard K. Johnston Memorial Wrestling Endowment
Ira M. Lubert Endowment
Lubert Family Varsity Wrestling Coaches Endowment
Penn State Wrestling Endowment
Tarvin Family Program Support Fund for Wrestling
Peter G. and Ann C. Tombros Program Endowment for Wrestling
Tucker-Oishi Greco Roman/ Freestyle Program Support Fund