Should UK dump Nike and find a brand that will feature us?

Smeegs

All-Conference
Nov 19, 2025
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There are these things called contracts. And we just recently signed a 10 year one with Nike.

So “dumping” em ain’t gonna be an option for a good long while.
 
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Formerly Imafan4evr_

All-Conference
Jul 31, 2004
3,379
2,390
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No. We should stop permitting our program to circle the bowl and actually make moves that lend themselves toward being an attractive place to coach and play. We can point fingers at Nike, JMI or whoever else, but this athletic department isn’t willing to make the hard decisions that would remedy every other perceived problem. Get a real coach, a real AD and all this other stuff disappears.
 

RoyKent

Heisman
Feb 3, 2015
23,005
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1) how do you have any idea what Nike has or has not done for UK?
2) provide examples of what they have done for other Nike schools ($100 says the response is about Duke)
3) what brand should they go to?
 
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CB3UK

Hall of Famer
Apr 15, 2012
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I hear And1 is available for sponsorship these days.

 
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anot

All-Conference
Mar 27, 2026
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Nike has the best stuff and is classic. Does UCONN blame Nike? Do Michigan and Florida blame the Jordan brand?
I don't blame Nike for anything. But I do think they've been lazy when it comes to UK.

Winning and losing isn't their fault but UKs swag department has been behind for years
 

Cats_2010

Heisman
Jan 8, 2010
11,831
20,172
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Duke isn’t getting talent, willing to play behind other talent without the major push by Nike. Nike did try and push stokes to UK but It sure doesn’t feel like we get a tenth of the help that Duke does so that royally pisses me off. If we don’t start benefiting more like Duke does (even somewhat) I’d rip that contract up and piss on it like Lou brown did to Dorns contract and get me another player.
 

Broker

All-Conference
Aug 29, 2012
1,691
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Nike hasn’t done anything to help UK. Maybe we should switch to adidas or one of the other shoe brands if they will feature us.
It would depend on expiration of contract and switching is a really big deal going to Adidas from Nike or from Nike to Adidas.
 

KOF98

Junior
Apr 10, 2025
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Dook's athletic department is infested with former Nike employees. That alone is reason enough to drop them. You are never getting anything but scraps when they have a pipeline into the company.
 
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AllBall

All-American
May 5, 2015
4,874
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There are these things called contracts. And we just recently signed a 10 year one with Nike.

So “dumping” em ain’t gonna be an option for a good long while.
Mitch saw the $$$. AGAIN
 

RedwoodHigh

All-Conference
Nov 18, 2025
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from NIKE Kentucky gets $7.5 million a year & apparel & uniforms.
Ky gets 15% royalties on Apparel & 5% on shoes Sold bi NIKE. Extra $$$ for championship & Prime TV airings. It’s a lot of money. Nike is helping Ky now by offering shoe deals to Euros & a couple Draft dropouts To play for Ky . Nike sells a huge amount of Ky Merch so now is “payback” time