Here is a realistic, no bs plan of what Mississippi State athletic department could do to be the absolute best it could be under current 2025-26 revenue sharing and NIL rules.
The House settlement allows schools to share up to $20.5 million per year directly with athletes across all sports. There is no strict legal percentage cap per sport- the $20.5M is a school wide total.
In practice, most Power 4 schools allocate 70-85%+ of the pool to football and men’s basketball.
For us, $16.4 million would be 80% of the $20.5M pool.
This would be aggressive but doable. Top programs like Texas, Georgia, and Ohio State are already in the $15–18M range for football.
We need to drastically cut spending on non revenue sports- baseball, women’s basketball, tennis, soccer, track, golf, etc.
Current non revenue spending combined is $25–30 million per year- including the large deficits in baseball and women’s basketball.
Being aggressive and going barebones the realistic floor would cut it to $12 – $15 million total across all non revenue sports- down from $25–30M now.
This would free up $10 – $15 million in redirected funds that could be pushed toward football- via rev share, facilities, NIL collectives, etc.
Funnel all or most all NIL/Collectives to football. NIL collectives are third party and not capped the same way as the $20.5M school rev-share. In an all in scenario, we could push $12 – $18 million+ through football specific collectives. Top programs like Texas and Georgia are already in that range or just a little higher.
If we went full “football first” and maximized every lever- we could have a realistic football investment of roughly $31 – $42 million per year.
This would put MSU in the top 10 nationally for football spending.
A $31–42 million annual football budget would be transformative.
We could compete for top-10 classes consistently
World-class weight room, nutrition, recovery, player lounge- the small edges that turn good players into great ones.
Higher salaries for better coaches and assistants.
Most likely 9–11 win seasons regularly with legitimate SEC title and playoff contention.
Football is the only sport that can generate real profit at MSU. If the goal is to be the very best they can be, the drastic move is to maximize football spending by minimizing non revenue losses and aggressively funneling every available dollar (rev-share + NIL + boosters) into football. This is exactly what the top programs are already doing. We are currently leaving money on the table by continuing to subsidize large deficits in baseball and women’s basketball while football struggles to compete. Football is the only sport that generates real profit. Maximizing it creates a much larger surplus that lifts the ENTIRE department. This HAS to be THE plan going forward. If anyone disagrees then lay it out. I’ve been saying this since the NIL/portal started. If we are not united in thís funneling plan- that we would get left behind in everything- and the that the holes only grow deeper.
If you don’t like this plan- then lay out one instead of just whining.
The House settlement allows schools to share up to $20.5 million per year directly with athletes across all sports. There is no strict legal percentage cap per sport- the $20.5M is a school wide total.
In practice, most Power 4 schools allocate 70-85%+ of the pool to football and men’s basketball.
For us, $16.4 million would be 80% of the $20.5M pool.
This would be aggressive but doable. Top programs like Texas, Georgia, and Ohio State are already in the $15–18M range for football.
We need to drastically cut spending on non revenue sports- baseball, women’s basketball, tennis, soccer, track, golf, etc.
Current non revenue spending combined is $25–30 million per year- including the large deficits in baseball and women’s basketball.
Being aggressive and going barebones the realistic floor would cut it to $12 – $15 million total across all non revenue sports- down from $25–30M now.
This would free up $10 – $15 million in redirected funds that could be pushed toward football- via rev share, facilities, NIL collectives, etc.
Funnel all or most all NIL/Collectives to football. NIL collectives are third party and not capped the same way as the $20.5M school rev-share. In an all in scenario, we could push $12 – $18 million+ through football specific collectives. Top programs like Texas and Georgia are already in that range or just a little higher.
If we went full “football first” and maximized every lever- we could have a realistic football investment of roughly $31 – $42 million per year.
This would put MSU in the top 10 nationally for football spending.
A $31–42 million annual football budget would be transformative.
We could compete for top-10 classes consistently
World-class weight room, nutrition, recovery, player lounge- the small edges that turn good players into great ones.
Higher salaries for better coaches and assistants.
Most likely 9–11 win seasons regularly with legitimate SEC title and playoff contention.
Football is the only sport that can generate real profit at MSU. If the goal is to be the very best they can be, the drastic move is to maximize football spending by minimizing non revenue losses and aggressively funneling every available dollar (rev-share + NIL + boosters) into football. This is exactly what the top programs are already doing. We are currently leaving money on the table by continuing to subsidize large deficits in baseball and women’s basketball while football struggles to compete. Football is the only sport that generates real profit. Maximizing it creates a much larger surplus that lifts the ENTIRE department. This HAS to be THE plan going forward. If anyone disagrees then lay it out. I’ve been saying this since the NIL/portal started. If we are not united in thís funneling plan- that we would get left behind in everything- and the that the holes only grow deeper.
If you don’t like this plan- then lay out one instead of just whining.