Okay, hypothetical equation assuming the student section is sold out:
12,000 (students) x $7 (increase from $3 to $10) = $84,000 per home game
$84,000 x 7 (home games) = $588,000 (per year)
588,000 x 10 (years) = $5,880,000 ($10 tickets keeps us in the bottom six of the SEC price wise, I'm...