My 2 cents...Franklin's best asset was his ability to recruit. His biggest weakness was game prep and gameday decisions. Far too often we had a roster that gave us a chance to win "The Big Game" only to come up short.
Insert Campbell, who is thought to be better at game prep and gameday decisions but he's never been able to recruit the level of talent that Franklin was able to recruit. However, now that Campbell is at PSU he is recruiting at the same level as Franklin did at PSU and is now at VaTech. Look at VaTech's class and it's almost the same as PSU's.
(Recruiting) Campbell = Franklin
Franklin, at PSU, recruited top 15 classes regularly (based on average stars), popping better classes here and there ... his classes typically were majority composite 4 stars, with some 3 stars. Rarely hit on a 5 star. Campbell's "first" class (ignoring the disaster that was the 2026 class) is top 20 (barely), with more 3 stars than 4 stars (13 to 8), and no 5 stars. This matters, obviously, because the 4 stars are more likely to be impact players than 3 stars, and you usually only get a limited number of impact players (rather than filler) per class, and you don't necessarily know who those players will be, beforehand.
Some will try to excuse Campbell's class, saying it's a new NIL era and we're limited, and he's just getting his feet wet. I'd say a new coach who has a ton of openings, due to a failed recruiting class the year before, should be in his honeymoon period with recruits, and get more and better ... not less.
Campbell stepped into a better situation, and had it take a step back ... Franklin stepped into a lesser situation and made it better, improving VT's recruiting rankings (13 4-star, 12 3-star this year).
That's not to say that Campbell can't build things up, and can't end up improving his recruiting here ... because if he can do more with less, than there's a possibility recruits will come here to be "more," as well ... but, right now, Franklin has the clear edge in recruiting ability.
It is what it is. The team isn't going to do any better or worse based on how we try to characterize their recruiting efforts/abilities, so not sure why we're trying to twist this assessment.
(Gameday) Campbell > Franklin
Of course we'll have to wait for the season to see how Campbell manages this roster but this is the perception. After Campbell was hired the only negative surrounding Campbell was whether or not he could recruit the kind of talent that could make PSU competitive in the B1G and Nationally. Early results show he can and is. Now let's wait to see if he's the upgrade we think he is on the sidelines. WE ARE!
Obviously, if we're basing recruiting ability, in part, on what they've done at their new schools, judging their gameday abilities is an Incomplete right now, as neither has performed with their new squads. But I'm willing to give the edge to Campbell ... Franklin's game day mistakes are well known, and frustrating. I honestly didn't follow Campbell, or ISU, that closely to be able to judge him, specifically ... but, again, as I posted months ago, when I looked at results and schedules, Campbell's teams would often "underperform" as well. When they beat a top team, they'd lose to 2 scrubs, sort of thing. When they'd rise up in the rankings, they'd eventually fall back whenever expectations were put on them. What caused that, I don't know as, again, I didn't follow them that closely.
He still did more with less (though I'd like to have seen him grew the "less" more based on that success), and while he isn't hitting home runs so far, he's at least definitely in the game, so there's optimism there.
But I know what we're likely headed for ... assuming we do somewhere between OKish and well ... but not gangbusters ... those who had been calling for Franklin's head for years, and are now vilifying him as da debil, will excuse away all Campbell-led squads' shortcomings as being the result of lack of NIL money/Kraft/the general ruination of college football, and will deflect (almost) all criticism of Campbell. Those who critique Campbell at all will be labeled as Franklin-lovers and trolls. Anything bad that happens at VT will be more evidence that Franklin sucks and we're glad we're rid of him.
It's not fun or interesting when the script is already written, and has little to no basis in reality.